tHe New ClaSSic

Laufen, 2018 - 2023

Product Design | Bathroom

When designed thoughtfully, the most private places become the most luxurious. In collaboration with Laufen, Marcel Wanders has created a magnificent bathroom collection – a complete set of contemporary bathroom items that together set the standard for washrooms to become classics. Elegant and captivating, the brilliant innovative sapphire ceramic washbasins, countertops, bathtub and bathroom furniture combine beautifully with different woods, metal faucets and mirrors. This versatile, variegated concept of classic style, in which bohemian taste blends perfectly with cosmopolitan and metropolitan image, suggests an eclectic lifestyle. A reinterpretation of classic themes in a contemporary guise for an elegant and very timely collection. Without overlooking contemporary needs and tastes, bringing humanism back into design, The New Classic collection is designed to create a unique, luxurious and everlasting impression.

In 2023 Laufen presented an extension of the New Classic sinks. Three distinct patterns: Cosmopolitan, Bohemian, and Ornamental. Each pattern represents a unique style and design philosophy. The Cosmopolitan pattern embodies an architectural and sophisticated approach. Its subtle and universal design makes it a perfect fit for modern and metropolitan spaces. The Bohemian pattern, on the other hand, is characterized by a hand-made feeling and natural essence. It offers a more experimental and casual style that suits those who prefer simplicity and a rustic touch. The Ornamental pattern is a mix of eclectic and traditional elements, with a refined and detailed design. It is perfect for those who appreciate beauty in the details and prefer a classic and elegant style.